
Analytics & Reporting
Dashboards and reporting for marketing and sales. Metrics that drive decisions—from setup to interpretation.
I help you measure what matters: clear dashboards and reporting for marketing and sales so you can see performance, spot issues, and make decisions without digging through spreadsheets.
What I Offer:
- Metrics & KPIs: Define the metrics that matter for your goals—leads, conversion, pipeline, revenue—and how to track them consistently.
- Dashboards: Build views in your CRM or analytics tool so the right people see the right numbers at a glance.
- Reporting cadence: Regular reports (weekly/monthly) that tie activity to outcomes and highlight what to act on.
- Data sources: Connect marketing, sales, and optional external data so reporting reflects the full picture.
- Interpretation: Not just numbers—brief recommendations on what to do next based on the data.
Whether you need a one-time dashboard build or ongoing reporting support, we keep it practical and aligned to your capacity. Contact me to discuss.